Request a Quote

Please call us or fill out this form and one of our Web Design & Online Marketing Specialists will get in touch with you to discuss your project further.

Alternatively you can
call us on +91 11 4155 2455

Close

Your Contact Information:

Budget

Time Frame

Services Required

More Information

request

7 Website Homepage Must Haves

 

2018-08-19

7 Website Homepage Must Haves

Whether you are having a website re-design, or are questioning why you may not be receiving the analytics results you expect from your website, the homepage should be your no.1 priority. If a building has a scary-looking exterior you will not want to enter, same with a website’s homepage. The homepage is the first thing visitors see, it must be inviting and give them a reason to stay and explore.

Whether you are having a website re-design, or are questioning why you may not be receiving the analytics results you expect from your website, the homepage should be your no.1 priority. If a building has a scary-looking exterior you will not want to enter, same with a website’s homepage. The homepage is the first thing visitors see, it must be inviting and give them a reason to stay and explore.
Your visitors will vary. All visitors will have different reasons for visiting the site, therefore you must be able to appeal to as many of those visitors as possible on one page. This does not mean you have to go CRAZY with information, videos, images and CTAs (Call-To-Action), remember less is more!

Headline & Sub-Headings

With headlines you need to tell visitors who you are, what you are and what you have to offer. Keep this clear and simple, get your point across in as little words as possible. For subheadings, you need to provide a common problem/interest for the audience, as well as how YOU can solve their problem- make this as relatable to as many people as possible.

CTA’s

Include around 2 calls-to-action above your fold (the part that appears on the screen before you need to scroll down) as you want visitors to delve deeper into your website and what you can provide them.

Images/videos

It is proven that we are visual learners. Therefore, including images and/or short videos on your homepage may be a more effective way of providing information to your audience. Remember to make sure your visuals are emphatic and will mean for visitors to stay on your website for longer. Avoid images that have little to no relevance to what you can provide.

Benefits

Here is where you are able to tell visitors why you are different to your competitors and what you can provide them which makes you the ideal choice. It is important to maintain brand identity throughout your homepage content whilst keeping simple and easy to read.

Proof

Some of you may have heard of the saying ‘People buy from people’, this is probably true. A potential customer will feel more comfortable buying from a brand with 56 5* reviews than a company with 2 3* reviews. If you have a decent amount of positive reviews make sure to include some on your homepage, this will provide reassurance to visitors that you are the right choice..

Clear Navigation

Simplify, simplify, simplify. No, this is not a spell from Harry Potter, this is what we advise to keep things as clear as possible for the visitor. Think of your audience as someone who has never navigated a website before in their life, allow them to travel through your website with ease and clarity. A complicated navigation will make your visitor give up and leave your site- not what you want to happen.

Resources

This may be one of the most important features on your site. Not only will it educate visitors, it will build your reputation for being a thought leader in your industry. Another plus is that content will help build/progress your SEO (search engine optimisation) efforts, therefore helping to increase traffic to your website.


If you would like to know more about homepages and how your company can benefit from an efficient homepage, please do not hesitate to contact us!
Website Designing Company choice should be made carefully who can give you best results in quick time. If you would like help and guidance with your web design, then you can contact us on +91 98716 88800 or if you prefer to, via email at sales@firstpointwebdesign.com

Contact us for a free website designing company in India consultation and quote.

Hopefully these tips will help you. Give us, Web Designing Company in Delhi, shoutback, if you use them or have some other ideas to share.

Releated Posts

We would love to hear your feedback on
First Point Web Design






top